Vol. 01 · Spring 2026The research issue
Research,
redefined.
One platform. Two products. Built by a market researcher tired of tools designed by people who’ve never fielded a survey or weighted a brand wave.
The survey platform Qualtrics should have been.
A WYSIWYG builder, AI-parsed Word drafts, and analytics that don’t require a PhD. Built for the researcher who’d rather field a survey than fight one.
beacon.io / studies / pricing-research-q2 / build
Preview
Q3MaxDiff · 12 items, 4 per screen
Which feature would be most important if you were choosing today?
Lower monthly priceMost
Better dashboard design
Faster fielding turnaround
Built-in significance testingLeast
~ 14 sec to answer· 4/12 design balance● Auto-saved
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WYSIWYG builder. What you see is what your respondents see. Stop reiterating.
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AI Word import. Drop a draft, we program the survey at 90%+ accuracy.
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Pixel-perfect PPT export. Your charts, your template, no distortion.
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Advanced analytics (cross-tabs, MaxDiff, conjoint) shipping Q2.
Read the Surveys page →Chapter 02Beacon Tracker · custom pricingBrand tracking, finally done right.
Weighted data. Significance testing. Longitudinal by design. The first brand tracker built by a researcher, not a dashboard agency.
beacon.io / tracker / aurelian / wave-04
Export PPT
Aurelian · Brand Health
Wave 04 · n=2,438 · weighted to US Gen Pop · Q2 2026
W01W02W03W04
Awareness
72.4%
▲ 2.4 pp · sig at 95%
Consideration
43.1%
▲ 1.1 pp · n.s.
Preference
18.6%
▼ 0.8 pp · n.s.
Brand funnel · vs. category average
Awareness · 4-wave trend
Aurelian Category avg
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Real methodology. Weighting, base sizes, sig testing — research-grade from day 1.
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Longitudinal by design. Built for waves, change points, and trend detection.
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Brand health dashboard. Funnel, dumbbell deltas, attribute maps — out of the box.
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Optional managed fieldwork. Bring your panel or use ours.
Read the Tracker page →The Beacon manifestoResearch should look as good
as it performs.
§ 01Built by a researcher.
Beacon was built by a market researcher tired of tools that feel like they were built by people who never fielded a survey.
§ 02Modern by default.
Every tool in this category looks like it was designed in 2010. Beacon is designed for 2026 and beyond.
§ 03Depth without clunk.
Advanced analytics that rival R and Python. Zero clunk, no PhD, no spreadsheet glue.
Surveys · the workflow
From Word draft to PowerPoint deck.
Drag your Word draft. We program the survey. Live preview, branching logic, and respondent timer estimates as you go.
See it in action →
beacon.io / studies / pricing-research-q2 / build
Preview
Q3MaxDiff · 12 items, 4 per screen
Which feature would be most important if you were choosing today?
Lower monthly priceMost
Better dashboard design
Faster fielding turnaround
Built-in significance testingLeast
~ 14 sec to answer· 4/12 design balance● Auto-saved
The reviews
From the field.
“We switched from Qualtrics and never looked back. The team took to it in 30 minutes.
Sarah Chen
Head of Insights · Lumen Labs
“Beacon Tracker is the first brand tracker that doesn't make my CMO close the dashboard.
Marcus Okafor
VP, Brand Strategy · Northwind
“The Word import alone saves us a day per study. Then I noticed the analytics.
Priya Iyer
Senior Researcher · Halcyon
PricingPricing built for researchers.
Full features from day 1. Scale with your volume — not with paywalls.
Beacon Surveys$50/mo
Starter tier. Unlimited surveys, 1,000 responses, AI import, PPT export. Free tier available.
Start free → Beacon TrackerCustom
Per brand and wave cadence. Includes managed fieldwork option, weighted analysis, dashboards.
Talk to us → Start your first survey today.
Free forever for 10 surveys. No credit card. No sales call.
Start for free →